| 1929: | Merchants Square Construction Begins |
| 1930: | Our First Product |
| 1935: | Creating a Christmas Tradition |
| 1936: | Licensing Program Begins |
| 1937: | Our First Store Opens |
| A Catalog Is Created | |
| 1938: | Licensing Program Signs Friedman Brothers |
| 1940s: | World War II Creates Challenges |
| 1941: | F. Schumacher and Company Joins Colonial Williamsburg Licensing Program |
| 1942: | First WILLIAMSBURG Licensee Meeting |
| 1946: | Gift Shops Open at the Williamsburg Inn and Williamsburg Lodge |
| 1949: | Virginia Metalcrafters Joins Licensing Program |
| 1950s: | A Catalog of Seasonal Gifts |
| 1965: | Martin Senour Joins Licensing Program |
| 1970: | Colonial Williamsburg Foundation Created |
| 1974: | Spring Catalog Introduced |
| 1977: | Mail-Order Business Gets Its Own Home |
| New Mail-Order Brochure | |
| New All-Color Reproductions Catalog | |
| 1983: | Craft House Opens in Merchants Square |
| 1985: | Mottahedeh and Company Extends Licensing Program |
| 1991: | Colonial Williamsburg Food Program Created |
| 1992: | Everything WILLIAMSBURG Opens |
| 1999: | Catalog Gold! |
| 1999: | Stickley Joins Licensing Program |
| 2000: | WILLIAMSBURG Hits the Web |
| 2001: | New Stores Open at Visitor Center |
| Website a Winner | |
| 2004: | Introducing WILLIAMSBURG Marketplace® |
| WILLIAMSBURG At Home and WILLIAMSBURG Celebrations Open | |
| Goodbye, Old Craft House | |
| 2005: | OBEETEE Joins Licensing Program |
| 2005: | Meet WILLIAMSBURG Home Stylist Cindy Cragg |
| 2007: | Celebrating 70 Years |
| Today: | A Thriving Brand |